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Episode 195

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Published on:

17th Aug 2020

Podcast Branding Misconceptions

Not colours, fonts, logos or even your audio, but your living, breathing podcast brand. It's crucial to your podcast's growth, and in fact everything you do that is tied to your podcast, but is it truly reflective of what you want it to be?

Welcome to The Podcast Accelerator, the thrice-weekly show that brings you podcast education, industry insights and straight-talking reactions to podcasting news.

I’m your host Mark Asquith, The British Podcast Guy and CEO and co-founder of Rebel Base Media, the podcast tech company that creates the Podcast Success Academy, Podcast Websites, Poductivity, Rebel Base Studios & Captivate.fm, the world’s only growth-oriented podcast host where you can get your first month of podcast hosting for just one dollar and transfer an existing podcast in, completely free.

Thank you so much for joining me on the Podcast Accelerator, remember to tell your podcasting friends that the show is available to listen to for free in any app that supports podcasts and if you’re wondering what the best next step to take for your own podcast is, whether you’re a new or veteran podcaster, go and take our short, five minute survey where I’ll help you to diagnose the main issue holding your show and your podcast growth back and give you access to our free, vibrant Podcast Rebellion community, weekly free group coaching from me, actionable and insider-only emails and even a free invitation to The Podcast Success Academy - invest five minutes now to grow your podcast by heading to https://www.RebelBaseMedia.io/grow.

Don’t forget the more you expect from yourself, the more you WILL excel!

P.s. get your free 90 day AWeber trial right here, with code “ExEx” - https://www.MarkAsquith.com/AWeber

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Straight-talking podcast growth tutorials for the busy podcaster

Every week I send out 1,000-2,000 words of completely free, tried and tested podcast education. It's totally focussed on helping you to grow and monetise your audience and has become one of the most trusted go-to places for honest podcasting education in the world. It's all free and you can get it below.

The Podcast Accelerator



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About the Podcast

The Podcast Accelerator: How to Grow Your Podcast
Helping busy podcasters to grow their audience in tested, actionable ways.
Hosted by Mark Asquith, the accomplished co-founder, and Managing Director of podcasting platform Captivate, The Podcast Accelerator is your comprehensive guide to mastering the art and business of podcasting. With a strong focus on delivering actionable insights, cutting-edge strategies, and industry-leading knowledge, this podcast is designed to help you propel your podcast to the next level.

Drawing on "That British Podcast Guy's" extensive experience in podcasting, The Podcast Accelerator covers an array of topics, from content creation and storytelling techniques to audience growth and engagement strategies. You'll also discover the secrets to podcast monetization, unlocking the full potential of your show to create a sustainable, thriving venture.

In each episode, Mark shares his expert advice, tips, and best practices, often collaborating with industry influencers, successful podcasters, and other specialists to bring you a diverse range of perspectives and insights. The Podcast Accelerator delves into the nuances of podcasting, exploring both the creative and technical aspects, as well as the latest trends, tools, and technologies shaping the industry - all backed by Mark's experience in the industry since 2013 and over two decades of building successful businesses.

The Podcast Accelerator releases new episodes every Thursday at 12pm GMT (7am Eastern). Early access to episodes, available two days ahead of the public release, along with exclusive, member-only content, is offered to members as a benefit at https://mark.live/support.

Whether you're a seasoned podcaster seeking to refine your craft or a newcomer looking to create a powerful podcast from the ground up, The Podcast Accelerator offers an invaluable learning experience. By tuning in regularly (and for free in your podcast app of choice), you'll gain a wealth of knowledge and practical guidance that can be immediately applied to your own podcasting journey.

If you ever need help or have any questions, Mark is always accessible and eager to provide assistance. You can contact him directly at https://mark.live/twitter, where he promises to respond, every time!

Join Mark Asquith on The Podcast Accelerator and immerse yourself in the exciting world of podcasting. Empower your passion, elevate your skills, and transform your podcast into a compelling success that captivates audiences around the world.
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About your host

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Mark Asquith

Known as "That British Podcast Guy", Mark is one of the United Kingdom's original podcasting experts. He is Managing Director & co-founder of podcast hosting, analytics & monetisation platform Captivate.fm which was acquired by Global in 2021 and is known worldwide as an insightful, thought provoking and actionable podcast industry keynote speaker.

Mark has educated on podcasting and delivered thought leadership at events including Podcast Movement, Podfest, Harvard's "Sound Education" and many more.

His focus is on helping people to achieve their own podcasting goals and on improving the podcasting industry for the long-term.